. . . . . . . . .


About Me

Testimonials

"I was thinking about you all day today and what a great person you are."

"I wanted to be #1...After 2 months I reached the top position for my most popular keywords."

Read More...

Above The Fold!

We Value Privacy

Search Engine Marketing Newsletter

This it the home of the archives of Above The Fold, my search engine marketing newsletter.

Ask a Question

We Value Privacy
 

Above The Fold Articles

Article Archives

ABOVE the FOLD Vol. 2 issue 22.

sections:

tool of the week *** book of the week ***what would you like ***around the web: Ask Jeeves shopping (not at Froogle though)*** random funny

------------------------------------------------------------------

Freebie!!!

I got 1 free Gmail account left for the first person who replies with "free Gmail" in the subject line. please give your first and last name in the email too :)
please send the email to aaron@search-marketing.info

Around the Web (news):

*****************************
Featured Article: Interview of Bruce Stone of Wow Directory
http://www.search-marketing.info/newsletter/articles/wow-directory-bruce-stone.htm
Recently I interviewed Bruce Stone of Wow Directory to ask him when he got the idea behind Wow and what he intends to do with the directory. One of my favorite articles I have wrote, but Bruce did all the work...thanks Bruce!

Also, submit your site to the Wow Directory for free!
http://www.wowdirectory.com
*****************************

Article: Why Use a Niche Site?
http://www.search-marketing.info/newsletter/articles/niche.htm
Learn some of the ideas why focusing your business often makes much more sense than broadening your business.

 

MSN to come out by the end of the Year:
http://www.webmasterworld.com/forum97/73.htm
"Our intention is to allow folks to search on this engine by the end of the year. "

PageRank scam: some people 301 redirect their sites to a popular site and then after the visual PageRank updates they throw a site on it and try to sell links...scummy move!
http://www.webpronews.com/ebusiness/seo/wpn-4-20040610DontGetScammedWhenBuyingLinks.html

Ask Jeeves filed a $400 million dollar shelf registration, acquired a desktop search company, and is to add a preview function to their search results page. Links to all 3 documents:
http://www.seobook.com/archives/000378.shtml

Google is making a push to improve the relevancy and distribution of Froogle. they advertised Froogle ads in their AdWords recently
http://msnbc.msn.com/id/5167812/
(which caused a big controversy)

& have added eBay stores to Froogle.
http://www.seroundtable.com/archives/000549.html

------------------------------------------------------------------

Tool(s) of the Week: Errr...I don't think there were any good tools this week.

I did take the PPC chapter of my SEO book and give it away free though. Not sure if I want to do this long term as it can give me more stuff to need to update, but I just revised it and you can download your free copy here:
http://www.seobook.com/overture-adwords.pdf
(requires the Adobe PDF reader to view) you can download that by following this link
http://www.adobe.com/products/acrobat/readstep2.html

------------------------------------------------------------------

Book of the Week: Positioning: The Battle for Your Mind - Jack Trout and Al Ries offer tips on "how to be seen and heard in the overcrowded marketplace." It does a good job of explaining why some things work and others just never will. Some of the important issues discussed in the book are: viewing your products through they eyes of the consumer, the value of a name, how line extension effectively kills off branding, and many others. I take the words of anyone who can boost the year over year earnings of a bank by 26% in a category as stagnant as banking as nothing but pure marketing gospel. Almost good enough to make me religious...

------------------------------------------------------------------

What Would You Like

This newsletter will only be good if I can offer what you are interested in. Please send your SEO questions or any ideas you have for things I should put in here.
mailto:aaron@search-marketing.info

------------------------------------------------------------------

Random happening of the Week: I experienced my first tartwich. A tartwich is when you put peanut butter between two pop tarts and make a sandwich out of it.

Also, has anyone else noticed it is monsoon season? It has been raining every day :(

------------------------------------------------------------------

if you like this newsletter please tell a friend to signup

We Value Privacy

Want Free Keyword Research Software? if yes click here

 Got SEO Questions? Get Answers in Minutes NOT Days
Read the SEO Book blog today for the latest SEO tips.
Search the archives for specific posts
You may also want to ask your questions at the SEO Book community forum.

 

- Search Engine Marketing Newsletter | Search Engine Marketing Articles | Professional Search Engine Marketing Services | SEO Tips | SEO Tools | PPC Search Engine Tips -
- Search Engines | Web Directories | Search Term Glossary | Site Map | Search Our Directory | Search The Web | Search Engine Marketing Results | Privacy Policy | Link To Us -

- Site FAQ's | Search Marketing Info © 2004 - 2017 | Contact Us -

Filepath: http://www.search-marketing.info /newsletter/newsletters/2004/2004-6-2.htm
Today is 10/06/24 . This file was last modified on 05/11/13